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Price every unit with evidence in front of you

Live comparable listings and AutoEdge pricing guidance for every VIN. AutoEdge watches the market around your lot and tells you which units need a decision today — not a list of every car you own.

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The cars that need a decision, first

  • Units priced away from the market, ranked by what is actually at stake.
  • Aging inventory surfaced against your own thresholds rather than a generic one.
  • One-tap repricing, with the change recorded so the history is there later.
  • A car with no market data says so, instead of showing a number nobody can stand behind.

Appraisals on the same evidence

Trade-ins, wholesale buys and auction prep run against the same market view the retail side uses, so the number you offer and the number you list are answering the same question.

Honest about what is not known

When there is not enough evidence to support a figure, AutoEdge says so and shows you the listings instead. A pricing tool that always produces a number teaches you to stop reading it.

Pricing does not sit in its own silo

The same unit carries its reconditioning cost, its floorplan, its age and its leads, so a repricing decision is made next to the things that actually bear on it.